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Social Communications Programme
Program Coordinator: Mr David Omwoyo
A Brief History
The social communications program of the Catholic
diocese of Nakuru dates back to 2002 when the diocese was drawing
its five year strategic plan. In the plan, (2003-2008) the Diocese
envisaged to establish an effective Social communication organ that
would incorporate Information Technology (IT). The Communication
office of the diocese was started in February 2002.
That same month, the Diocese produced its 1st Issue of a bi-monthly
newsletter, titled Mwangaza, Swahili for light. Nakuru diocese also
publishes daraja, (Swahili for bridge) an in house monthly news
bulletin that serves the networking needs of programs, priests and
the religious working in different arms of the diocese.
Two major reasons why the catholic diocese of Nakuru decided to
reflect and redefine the role played by mass media in her mission
is because the church is marking 40 years of the Inter-Mirifica,
or the Second Vatican Council’s Decree on the Media of Social
Communications. In that historic document promulgated by Pope Paul
VI on December 4, 1963, the church acknowledged that various forms
of mass media “can of their very nature reach and influence
not only individuals but the very masses and the whole of human
society”. Secondly, the church in Africa is marking ten years
after the African Synod whose resolutions were launched by Pope
John Paul II in 1995. In their resolutions, The Synod fathers named
Social Communications as one of the five pillars of the African
Church’s evangelization into the new Millennium.
As a first step towards embracing means of social communication
as a major way of evangelization, the Catholic Diocese of Nakuru
developed a comprehensive policy on Communications and Information
Technology. The policy now guides the diocese in implementing all
communication projects.
The Communications program incorporates the Catholic Bookshop and
St Mary’s Printing Press.
Mission:
“To promote the message of Salvation, human
development, networking and global solidarity through the spoken
and written word, and by the tools of Mass Communication and emerging
technologies become a reputable channel of communication within
the diocese and beyond”.
Vision:
An effective means of social communications that promotes
holistic evangelization and human dignity within the community
In order to achieve their Mission and Vision, the Communications
program has outlined their strategies and Objective.
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To promote the knowledge and use of all forms
of traditional and modern media to accurately reflect Gospel values.
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To promote publications and radio, television
and video programs of excellent quality, which give high visibility
to the message of the Gospel and the mission of the Church
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To identify new strategies for evangelizations
and Catechetic through the application of Information Technology
(IT) and mass communications
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Carry out communications research, interpret and
apply the findings to the mission of the church.
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Develop models of communication in keeping with
the needs and circumstances of an area, which will be at the service
of the diocese’s pastoral priority
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To encourage creative artists and writers to
accurately reflect gospel values as they share their gifts through
the written word, legitimate theatre, radio, television and film.
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To promote co-operation and networking among religious
congregations working in the diocese.
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To collaborate with ecumenical organizations,
churches and faiths, Government and Non-Governmental organizations
to promote access to responsible media.
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To co-operate with the secular media, especially
in regard to common concerns of religions, moral, ethnical, cultural,
educational and social issues
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To plan and carry out programs in media education
and media literacy for the community.
Strategies
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Implement an effective IT Policy
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Train diocesan staff and clergy on the use of
appropriate IT
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Produce regular diocesan publications
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Initiate the publication of parish Newsletters
– which could be monthly, bi-monthly or quarterly
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Set up a radio station as a means of reaching
out to the communities who cannot reap maximum benefit from the
written word
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Form a diocesan Association of Catholic Journalist
who will ensure that the message of the church is preached in
their different areas of practice.
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To organize World communications Day through
posters, charts, slides, dramas, periodicals (Calendars, Directories)
and any other audio-visual aid materials and accordingly collect
funds in support of the communications work and sustainability
of the structures that will be sustainable.
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Produce audio visuals that tell the story of
the Catholic Diocese of Nakuru and the activities of other programs
that work among the communities of the diocese.
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The program is also responsible for he regular
designing and maintenance if this website.
Communications - Video Section
Our
production unit is called Amani Video Productions, which
is under the Social Communications Office. It’s located at the
Secretariat, off Moi Road
– opposite Christ The King Cathedral. Our goal is to promote
peace and love to our community through audio and visual
materials. The office is well equipped with modern digital
editing machines, thus produce digital edited materials.
Purpose and Vision
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Enrich
our people’s lives with great productions and services that
inform, educate and entertain.
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Our
vision is to be the most creative and trusted production in
the community.
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We
provide our customers with a wide range of distinctive
productions and services.
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Our
target is to consume a better percentage of the population in
the entire community.
Services offered
1.
Shooting all kinds of occasions e.g. Church occasions (including
different denominations), weddings, music etc.
2.
Conversions from Video tapes to DVDs, VCDs;
standard conversion – NTSC to PAL and vice versa.
3. Low
budget editing & Recording on Hi8/Digtal 8.
4.
Make documentaries of various programmes and other
organizations from outside.
5. Additional to the above, we also reproduce multiple copies
in various video formats.

Part of
our machines at our production office
We make and produce videos in the following areas.
a.
Commercials
b.
Promotional
c.
Cultural / Traditional
d.
Social Issues
e.
Development Issues
f.
Religious/ Pastoral Concerns
Conclusion
Amani
Video Production has dedicated itself into offering nothing but
high quality services to our clients and the entire community.
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